Постановление Правительства Республики Марий Эл от 30.12.2012 № 494

         3. Мероприятия по формированию и продвижению туристского продукта Республики Марий Эл         
                                                                                                       
 3.1.  Проведение маркетинговых ис- 100,0             -             100,0      -           -           
       следований в сфере туризма                                                                      
       Республики Марий Эл                                                                             
                                                                                                       
       2011 год                     -                 -             -          -           -           
       2012 год                     -                 -             -          -           -           
       2013 год                     -                 -             -          -           -           
       2014 год                     -                 -             -          -           -           
       2015 год                     -                 -             -          -           -           
       2016 год                     100,0             -             100,0      -           -           
                                                                                                       
 3.2.  Информационная поддержка и   4 000,0           -             4 000,0    -           -           
       рекламное продвижение тури-                                                                     
       стского потенциала Республи-                                                                    
       ки Марий Эл                                                                                     
                                                                                                       
       2011 год                     -                 -             -          -           -            
       2012 год                     -                 -             -          -           -            
       2013 год                     -                 -             -          -           -            
       2014 год                     -                 -             -          -           -            
       2015 год                     -                 -             -          -           -            
       2016 год                     4 000,0           -             4 000,0    -           -            
                                                                                                        
 3.3.  Формирование брендовых цен-  570,0             -             200,0      -           370,0        
       тров и разработка новых мар-                                                                     
       шрутов по территории респуб-                                                                     
       лики с максимальным исполь-                                                                      
       зованием туристских ресурсов                                                                     
       Республики Марий Эл                                                                              
                                                                                                        
       2011 год                     100,0             -             -          -           100,0        
       2012 год                     70,0              -             -          -           70,0         
       2013 год                     50,0              -             -          -           50,0         
       2014 год                     50,0              -             -          -           50,0         
       2015 год                     50,0              -             -          -           50,0         
       2016 год                     250,0             -             200,0      -           50,0         
                                                                                                        
 3.4.  Организация и проведение ин- 1 150,0           -             300,0      -           850,0        
       формационно-рекламных туров                                                                      
       по Республике Марий Эл                                                                           
                                                                                                        
       2011 год                     100,0             -             -          -           100,0        
       2012 год                     150,0             -             -          -           150,0        
       2013 год                     150,0             -             -          -           150,0        
       2014 год                     150,0             -             -          -           150,0        
       2015 год                     150,0             -             -          -           150,0        
       2016 год                     450,0             -             300,0      -           150,0        
                                                                                                        
 3.5.  Широкое использование тради-                                                                     
       ционных праздников народа                                                                        
       мари и событий культурной,                                                                       
       спортивной и общественной                                                                        
       жизни в продвижении туристс-                                                                     
       ких возможностей республики                                                                      
                                                                                                        
       2011 год                     -                 -             -          -           -            
       2012 год                     -                 -             -          -           -            
       2013 год                     -                 -             -          -           -            
       2014 год                     -                 -             -          -           -            
       2015 год                     -                 -             -          -           -            
       2016 год                     -                 -             -          -           -            
                                                                                                        
 3.6.  Участие в выставочных мероп- 5 030,0           1 470,0       2 500,0    -           1 060,0      
       риятиях, конференциях, фору-                                                                     
       мах по туризму, проводимых                                                                       
       на различных уровнях                                                                             
                                                                                                        
       2011 год                     360,0             200,0         -          -           160,0        
       2012 год                     420,0             250,0         -          -           170,0        
       2013 год                     420,0             250,0         -          -           170,0        
       2014 год                     430,0             250,0         -          -           180,0        
       2015 год                     440,0             260,0         -          -           180,0        
       2016 год                     2 960,0           260,0         2 500,0    -           200,0        
                                                                                                        
 3.7.  Поддержка мероприятий ре-    400,0             -             400,0      -           -            
       спубликанского информацион-                                                                      
       ного, туристского, культур-                                                                      
       ного и делового центра Ре-                                                                       
       спублики Марий Эл и туристс-                                                                     
       ких организаций, направлен-                                                                      
       ных на продвижение туристс-                                                                      
       ких ресурсов республики на                                                                       
       межрегиональном уровне                                                                           
                                                                                                        
       2011 год                     -                 -             -          -           -            
       2012 год                     -                 -             -          -           -            
       2013 год                     -                 -             -          -           -            
       2014 год                     -                 -             -          -           -            
       2015 год                     -                 -             -          -           -            
       2016 год                     400,0             -             400,0      -           -            
                                                                                                        
 3.8.  Проведение республиканских   200,0             -             200,0      -           -            
       конкурсов среди субъектов                                                                        
       туристской индустрии, на-                                                                        
       правленных на стимулирование                                                                     
       ее развития                                                                                      
                                                                                                        
       2011 год                     -                 -             -          -           -            
       2012 год                     -                 -             -          -           -            
       2013 год                     -                 -             -          -           -            
       2014 год                     -                 -             -          -           -            
       2015 год                     -                 -             -          -           -            
       2016 год                     200,0             -             200,0      -           -            
                                                                                                        
       Всего по разделу 3           11450,0           1 470,0       7 700,0    -           2 280,0      
                                                                                                        
       2011 год                     560,0             200,0         -          -           360,0        
       2012 год                     640,0             250,0         -          -           390,0        
       2013 год                     620,0             250,0         -          -           370,0        
       2014 год                     630,0             250,0         -          -           380,0        
       2015 год                     640,0             260,0         -          -           380,0        
       2016 год                     8 360,0           260,0         7 700,0    -           400,0        
                                                                                                        
         4. Развитие системы кадрового и организационно-методического обеспечения сферы туризма         
                                                                                                        
 4.1.  Повышение квалификации спе-  100,0             -             100,0      -           -            
       циалистов туристской инду-                                                                       
       стрии, проведение тренингов                                                                      
       и семинаров, организация не-                                                                     
       прерывного обучения                                                                              
                                                                                                        
       2011 год                     -                 -             -          -           -            
       2012 год                     -                 -             -          -           -            
       2013 год                     -                 -             -          -           -            
       2014 год                     -                 -             -          -           -            
       2015 год                     -                 -             -          -           -            
       2016 год                     100,0             -             100,0      -           -            
                                                                                                        
 4.2.  Совершенствование деятельно-                                                                     
       сти учебных заведений, осу-                                                                      
       ществляющих подготовку, пе-                                                                      
       реподготовку и повышение                                                                         
       квалификации кадров для ту-                                                                      
       ристской индустрии республи-                                                                     
       ки, развитие научной учебно-                                                                     
       методической базы туризма                                                                        
                                                                                                        
       2011 год                     -                 -             -          -           -            
       2012 год                     -                 -             -          -           -            
       2013 год                     -                 -             -          -           -            
       2014 год                     -                 -             -          -           -            
       2015 год                     -                 -             -          -           -            
       2016 год                     -                 -             -          -           -            
                                                                                                        
 4.3.  Организация обмена опытом и  450,0             -             200,0      -           250,0        
       стажировок специалистов сфе-                                                                     
       ры туризма                                                                                       
                                                                                                        
       2011 год                     -                 -             -          -           -            
       2012 год                     -                 -             -          -           -            
       2013 год                     50,0              -             -          -           50,0         
       2014 год                     60,0              -             -          -           60,0         
       2015 год                     70,0              -             -          -           70,0         
       2016 год                     270,0             -             200,0      -           70,0         
                                                                                                        
 4.4.  Разработка мероприятий по                                                                        
       совершенствованию экскурси-                                                                      
       онно-методической работы,                                                                        
       подготовке, переподготовке и                                                                     
       повышению квалификации экс-                                                                      
       курсоводов, гидов-переводчи-                                                                     
       ков                                                                                              
                                                                                                        
       2011 год                     -                 -             -          -           -            
       2012 год                     -                 -             -          -           -            
       2013 год                     -                 -             -          -           -            
       2014 год                     -                 -             -          -           -            
       2015 год                     -                 -             -          -           -            
       2016 год                     -                 -             -          -           -            
                                                                                                        
       Всего по разделу 4           550,0             -             300,0      -           250,0        
                                                                                                        
       2011 год                     -                 -             -          -           -            
       2012 год                     -                 -             -          -           -            
       2013 год                     50,0              -             -          -           50,0         
       2014 год                     60,0              -             -          -           60,0         
       2015 год                     70,0              -             -          -           70,0         
       2016 год                     370,0             -             300,0      -           70,0".